Bridging minds, connecting hearts - a strategic communications campaign proposal for the Social Development Unit (SDU).
This project aims to correct the existing mindset and together with a strategic communications plan, re-position SDU as an attractive and popular avenue which single graduates would gladly turn to for assistance.
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Main Authors: | Ho, Kheng Hwee., Koh, Tania Mui Kia., Oon, Esther Yee Wei. |
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其他作者: | Lee, Chun Wah |
格式: | Final Year Project |
出版: |
2008
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主題: | |
在線閱讀: | http://hdl.handle.net/10356/1323 |
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機構: | Nanyang Technological University |
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