Exploratory study on gender differences in service perception.

Exploratory study on gender differences in service perception.

This study attempts to ascertain that a difference in service perception does exist between males and females.Furthermore, the study also attempts to explain the difference and identifies other more significant factors affecting service perception.

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書目詳細資料
Main Authors:	Ong, Geok San., Teo, Bee Koon., Toh, Han Leng.
其他作者:	Low, Peter Issac Siow Siam
格式:	Final Year Project
出版:	2008
主題:	DRNTU::Business::Marketing::Consumer behavior
在線閱讀:	http://hdl.handle.net/10356/8432
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!

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