Consumer preferences in the Singapore car industry.

Consumer preferences in the Singapore car industry.

Our project examines growing trends in the Singapore car industry, as well as evaluating top factors of consideration for local car buyers when it comes to purchasing a car. Identification of upcoming trends has also been done, and based on this, we came up with recommendations on strategies that ca...

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書目詳細資料
Main Authors:	Lee, Cheng Ling., Sim, Noelle Yan Qin., Sng, Janice Wen Jie.
其他作者:	Tan, Lay Hong
格式:	Final Year Project
出版:	2008
主題:	DRNTU::Business::Marketing::Consumer behavior
在線閱讀:	http://hdl.handle.net/10356/10479
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!
機構:	Nanyang Technological University

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