Exploratory study of store image of selected specialty stores : a conceptual perspective.
his study examines Singaporean consumers’ perception of local (Bodynits and Projectshop) and foreign (Zara and Espirit) specialty stores in terms of five main store attributes namely, service, presentation, branding, assortment and atmospherics.
محفوظ في:
| المؤلفون الرئيسيون: | , , |
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| مؤلفون آخرون: | |
| التنسيق: | Final Year Project |
| منشور في: |
2008
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| الموضوعات: | |
| الوصول للمادة أونلاين: | http://hdl.handle.net/10356/9718 |
| الوسوم: |
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| المؤسسة: | Nanyang Technological University |
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sg-ntu-dr.10356-9718 |
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sg-ntu-dr.10356-97182023-05-19T06:09:05Z Exploratory study of store image of selected specialty stores : a conceptual perspective. Tan, Kah Ngee. Tan, Cheryl Li Ling. Wang, Teresa. Low, Peter Issac Siow Siam Nanyang Business School DRNTU::Business his study examines Singaporean consumers’ perception of local (Bodynits and Projectshop) and foreign (Zara and Espirit) specialty stores in terms of five main store attributes namely, service, presentation, branding, assortment and atmospherics. 2008-09-24T07:35:24Z 2008-09-24T07:35:24Z 2005 2005 Final Year Project (FYP) http://hdl.handle.net/10356/9718 Nanyang Technological University application/pdf |
| institution |
Nanyang Technological University |
| building |
NTU Library |
| continent |
Asia |
| country |
Singapore Singapore |
| content_provider |
NTU Library |
| collection |
DR-NTU |
| topic |
DRNTU::Business |
| spellingShingle |
DRNTU::Business Tan, Kah Ngee. Tan, Cheryl Li Ling. Wang, Teresa. Exploratory study of store image of selected specialty stores : a conceptual perspective. |
| description |
his study examines Singaporean consumers’ perception of local (Bodynits and Projectshop) and foreign (Zara and Espirit) specialty stores in terms of five main store attributes namely, service, presentation, branding, assortment and atmospherics. |
| author2 |
Low, Peter Issac Siow Siam |
| author_facet |
Low, Peter Issac Siow Siam Tan, Kah Ngee. Tan, Cheryl Li Ling. Wang, Teresa. |
| format |
Final Year Project |
| author |
Tan, Kah Ngee. Tan, Cheryl Li Ling. Wang, Teresa. |
| author_sort |
Tan, Kah Ngee. |
| title |
Exploratory study of store image of selected specialty stores : a conceptual perspective. |
| title_short |
Exploratory study of store image of selected specialty stores : a conceptual perspective. |
| title_full |
Exploratory study of store image of selected specialty stores : a conceptual perspective. |
| title_fullStr |
Exploratory study of store image of selected specialty stores : a conceptual perspective. |
| title_full_unstemmed |
Exploratory study of store image of selected specialty stores : a conceptual perspective. |
| title_sort |
exploratory study of store image of selected specialty stores : a conceptual perspective. |
| publishDate |
2008 |
| url |
http://hdl.handle.net/10356/9718 |
| _version_ |
1770567049931653120 |