Evaluation of the promotional efforts of newater.

• المؤلفون الرئيسيون: Lim, Sze Lin., Ng, Xinhui., Wong, Liang Ern.
• مؤلفون آخرون: Wong, Irene Foong Heng
• التنسيق: Final Year Project
• منشور في: 2008
• الموضوعات: DRNTU::Business::Marketing::Environmental::Green marketing
• الوصول للمادة أونلاين: http://hdl.handle.net/10356/9200
• المؤسسة: Nanyang Technological University

We evaluate the effectiveness of these promotional efforts through our own perspective and the general public’s perspective. Through analyzing the results and the survey findings, we conclude on each promotional effort’s effectiveness and suggest ways to improve them. Eventually, we hope to increase...