Service industry customer satisfaction index in Singapore.

• Main Authors: Lim, Chye Hong., Tan, Min Siong., Tay, Meng Khee.
• 其他作者: Lee, Pui Mun
• 格式: Final Year Project
• 出版: 2008
• 主題: DRNTU::Business::Marketing::Customer services
• 在線閱讀: http://hdl.handle.net/10356/8967

This research aims to develop an index to compute the overall satisfaction in this industry and identify service sectors that requires further improvements. The indices computed for measuring customer satisfaction of the services industry for 2001 and 2002 depict a fall in customer satisfaction for...