Internationalisation and market entry modes and strategies : the literature state of the art.

Internationalisation and market entry modes and strategies : the literature state of the art.

The purpose of this study is to achieve an understanding of the immense amount of literature on foreign direct investment paying particular attention to the aspect of market. The research consists of a qualitative analysis of journal articles pertaining to foreigndirect investment and market entry m...

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書目詳細資料
Main Authors:	Choong, Esther Wan Chin., Low, Yun Ning., Tan, Mike Boon Tiong.
其他作者:	Erramilli, Murali Krishna
格式:	Final Year Project
出版:	2008
主題:	DRNTU::Business::International business
在線閱讀:	http://hdl.handle.net/10356/11564
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!

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