Customer Satisfaction and Stock Returns Risk

Over the past decade, several studies have argued that customer satisfaction has high relevance for financial markets because it has a significant impact on stock returns. However, little attention has been given to understanding the impact of customer satisfaction on the risk of stock returns. The...

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Main Authors: TULI, Kapil R., Bharadwaj, Sundar G.
格式: text
語言:English
出版: Institutional Knowledge at Singapore Management University 2009
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在線閱讀:https://ink.library.smu.edu.sg/lkcsb_research/1056
https://ink.library.smu.edu.sg/context/lkcsb_research/article/2055/viewcontent/jmkg.73.6.pdf
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