Canon in China's office equipment market.

A study of Canon's office equipment operations in China. An analysis is done on the competition(Hewlett Packard, Epson and the local brands) and restrictions faced by Canon. Finally, recommendations for increasing Canon's market share is provided.

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書目詳細資料
Main Authors: Foo, Yu Yuan., Tan, Janice., Zhou, Amanda Xindi.
其他作者: Gupta, Vivek
格式: Final Year Project
出版: 2008
主題:
在線閱讀:http://hdl.handle.net/10356/9734
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機構: Nanyang Technological University
實物特徵
總結:A study of Canon's office equipment operations in China. An analysis is done on the competition(Hewlett Packard, Epson and the local brands) and restrictions faced by Canon. Finally, recommendations for increasing Canon's market share is provided.