Factors contributing to failure likelihood of Strategic Alliances

• المؤلفون الرئيسيون: Lee, Cheon Loon, Jeow, Pei Fen, Tham, Conrad Han Yang
• مؤلفون آخرون: Hui, Pamsy Pun Zee
• التنسيق: Final Year Project
• منشور في: 2008
• الموضوعات: DRNTU::Business::Management::Strategy
• الوصول للمادة أونلاين: http://hdl.handle.net/10356/9535

This study examines the factors contributing to the failure likelihood of strategic alliances, focusing on the age of alliances, and the age and size of alliance participants. With past research on the honeymoon effect, social exchange theory, and structural inertia, we hypothesize a relationship be...