Exploratory study of retail store image : a department store perspective.
This project explores the consumers' perceptions of store image of the major department stores in Singapore.
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| Main Authors: | , , |
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| 其他作者: | |
| 格式: | Final Year Project |
| 出版: |
2008
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| 主題: | |
| 在線閱讀: | http://hdl.handle.net/10356/8726 |
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| 機構: | Nanyang Technological University |