Exploratory study of retail store image : a department store perspective.
This project explores the consumers' perceptions of store image of the major department stores in Singapore.
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| 格式: | Final Year Project |
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2008
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| 在線閱讀: | http://hdl.handle.net/10356/8726 |
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sg-ntu-dr.10356-87262023-05-19T06:09:02Z Exploratory study of retail store image : a department store perspective. Fu, Xiaowei. Heng, Kia Mui. Teo, Loretta Beverly Yingling. Low, Peter Issac Siow Siam Nanyang Business School DRNTU::Business::Marketing This project explores the consumers' perceptions of store image of the major department stores in Singapore. 2008-09-24T07:24:20Z 2008-09-24T07:24:20Z 2003 2003 Final Year Project (FYP) http://hdl.handle.net/10356/8726 Nanyang Technological University application/pdf |
| institution |
Nanyang Technological University |
| building |
NTU Library |
| continent |
Asia |
| country |
Singapore Singapore |
| content_provider |
NTU Library |
| collection |
DR-NTU |
| topic |
DRNTU::Business::Marketing |
| spellingShingle |
DRNTU::Business::Marketing Fu, Xiaowei. Heng, Kia Mui. Teo, Loretta Beverly Yingling. Exploratory study of retail store image : a department store perspective. |
| description |
This project explores the consumers' perceptions of store image of the major department stores in Singapore. |
| author2 |
Low, Peter Issac Siow Siam |
| author_facet |
Low, Peter Issac Siow Siam Fu, Xiaowei. Heng, Kia Mui. Teo, Loretta Beverly Yingling. |
| format |
Final Year Project |
| author |
Fu, Xiaowei. Heng, Kia Mui. Teo, Loretta Beverly Yingling. |
| author_sort |
Fu, Xiaowei. |
| title |
Exploratory study of retail store image : a department store perspective. |
| title_short |
Exploratory study of retail store image : a department store perspective. |
| title_full |
Exploratory study of retail store image : a department store perspective. |
| title_fullStr |
Exploratory study of retail store image : a department store perspective. |
| title_full_unstemmed |
Exploratory study of retail store image : a department store perspective. |
| title_sort |
exploratory study of retail store image : a department store perspective. |
| publishDate |
2008 |
| url |
http://hdl.handle.net/10356/8726 |
| _version_ |
1770566429174661120 |