Pursuing business opportunities in life sciences logistics in Vietnam : a case study of TNT
This paper attempts to understand how TNT introduces a new service offering, the Clinical Express service, for a niche market segment, the life sciences industry, and how TNT exploits the opportunities available to launch the new service offering in a specific market, Vietnam.
Saved in:
| Main Authors: | , , , |
|---|---|
| 其他作者: | |
| 格式: | Theses and Dissertations |
| 出版: |
2008
|
| 主題: | |
| 在線閱讀: | http://hdl.handle.net/10356/7811 |
| 標簽: |
添加標簽
沒有標簽, 成為第一個標記此記錄!
|