Export strategy competitive advantage in alliance

• Main Authors: Loh, Fook Meng, San San Maw, Vo Anh Dung
• 其他作者: Krishna Erramilli
• 格式: Theses and Dissertations
• 語言: English
• 出版: 2010
• 主題: DRNTU::Business::Management::Competition
• 在線閱讀: http://hdl.handle.net/10356/42474

With the current recession in Asia, many Asian companies are seeking to expand their exports to the highly lucrative markets. But can Asian companies stand up to the competition in the highly sophisticated and competitive global markets? Where is their competitive advantage? Michael Porter's...