Empirical Study on trust elements in websites and the implications for e-tailers.

• المؤلفون الرئيسيون: Lee, Foong Yee., Loh, Mei Yin., Tjioe, Hui Ling.
• مؤلفون آخرون: Tay, Joanne Siok Wan
• التنسيق: Final Year Project
• منشور في: 2008
• الموضوعات: DRNTU::Business::Information technology::Electronic commerce
• الوصول للمادة أونلاين: http://hdl.handle.net/10356/11305

A study on the elements of trust that websites communicate through their web fronts. Websites of three industries ( Food, Books, Electronics) from three countries (Australia, US, Singapore)were evaluated against a set of criteria. Recommendations are made in terms of trust elements to focus when des...