PENGARUH PERSEPSI KUALITAS JASA DAN EMOSI KONSUMSI PADA EVALUASI KEPUASAN KESELURUHAN
This study empirically examined the role of consumption emotions in the overall satisfaction model. Specifically, this study seeks to investigate the structural relationship between perceived service performance, consumption emotion and overall satisfaction. In the structural model, the effect of pe...
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| Main Authors: | , |
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| Format: | Theses and Dissertations NonPeerReviewed |
| Published: |
[Yogyakarta] : Universitas Gadjah Mada
2012
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| Subjects: | |
| Online Access: | https://repository.ugm.ac.id/97789/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=54288 |
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| Institution: | Universitas Gadjah Mada |
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