PENGEMBANGAN MODEL MATEMATIS PENGARUH CUSTOMER SEGMENT DAN VALUE PROPOSITION PADA KESUKSESAN PRODUK

Defining customer segment is one of the most critical factor to perform business model. A firm has to be able to define the most prospective customer segment in order to innovate the suitable value proposition. However, each different customer segment has its own significant preference and satisfact...

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書目詳細資料
主要作者: Trisna, Arie
格式: Theses and Dissertations NonPeerReviewed
出版: [Yogyakarta] : Universitas Gadjah Mada 2014
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在線閱讀:https://repository.ugm.ac.id/133701/
http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=74475
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