STRATEGIC DECISION-MAKING FOR BUSINESS GROWTH AT PT. ICB: APPLYING TOWS, SPACE, AND SMART APPROACHES

• المؤلف الرئيسي: Akbar Bahmi, Muhammad
• التنسيق: Theses
• اللغة: Indonesia
• الموضوعات: Manajemen umum
• الوصول للمادة أونلاين: https://digilib.itb.ac.id/gdl/view/87781

This research aims to formulate a strategic plan to improve the competitive advantage of PT. Indonesia Cerdas Berkarakter (PT. ICB) by utilizing TOWS, SPACE, and SMART frameworks. PT. ICB operates in the highly competitive educational services industry, particularly in tutoring and preparatory progr...