THE IMPACT OF USER-GENERATED CONTENT ON CONSUMER CERTAINTY IN HIGHER EDUCATION INSTITUTIONS CHOICES

With the increasing availability of the internet and mobile devices, User-Generated Content (UGC) is now more prevalent than ever on social media platforms. The growth of home devices, sources, and applications that enable at-home production, the ability to create and distribute content has increase...

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主要作者: Angelique Tiffany Tarigan Tua, Michelle
格式: Final Project
語言:Indonesia
在線閱讀:https://digilib.itb.ac.id/gdl/view/77297
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機構: Institut Teknologi Bandung
語言: Indonesia