Unilever Platinum Stores: Building a Brand for the Community

Unilever's idea of assisting the owner of a flood-stricken mom and pop shop in Thailand has blossomed into a plan that seeks to benefit the local community

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المؤلف الرئيسي: Singapore Management University
التنسيق: text
اللغة:English
منشور في: Institutional Knowledge at Singapore Management University 2015
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الوصول للمادة أونلاين:https://ink.library.smu.edu.sg/pers/107
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1106&context=pers
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المؤسسة: Singapore Management University
اللغة: English
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spelling sg-smu-ink.pers-11062015-06-29T03:32:24Z Unilever Platinum Stores: Building a Brand for the Community Singapore Management University Unilever's idea of assisting the owner of a flood-stricken mom and pop shop in Thailand has blossomed into a plan that seeks to benefit the local community 2015-05-01T07:00:00Z text application/pdf https://ink.library.smu.edu.sg/pers/107 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1106&context=pers http://creativecommons.org/licenses/by-nc-nd/4.0/ Perspectives@SMU eng Institutional Knowledge at Singapore Management University Advertising and Promotion Management Entrepreneurial and Small Business Operations
institution Singapore Management University
building SMU Libraries
country Singapore
collection InK@SMU
language English
topic Advertising and Promotion Management
Entrepreneurial and Small Business Operations
spellingShingle Advertising and Promotion Management
Entrepreneurial and Small Business Operations
Singapore Management University
Unilever Platinum Stores: Building a Brand for the Community
description Unilever's idea of assisting the owner of a flood-stricken mom and pop shop in Thailand has blossomed into a plan that seeks to benefit the local community
format text
author Singapore Management University
author_facet Singapore Management University
author_sort Singapore Management University
title Unilever Platinum Stores: Building a Brand for the Community
title_short Unilever Platinum Stores: Building a Brand for the Community
title_full Unilever Platinum Stores: Building a Brand for the Community
title_fullStr Unilever Platinum Stores: Building a Brand for the Community
title_full_unstemmed Unilever Platinum Stores: Building a Brand for the Community
title_sort unilever platinum stores: building a brand for the community
publisher Institutional Knowledge at Singapore Management University
publishDate 2015
url https://ink.library.smu.edu.sg/pers/107
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1106&context=pers
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