Perceptions, stereotypes and cognitive resources of female businesspersons: A social identity approach
According to the Stereotype Content Model (SCM), female businesspersons are often stereotyped and labeled either as a Career Women, competent but cold, or as a Traditional Women, warm but incompetent. This suggests that female businesspersons are generally perceived to be either competent or warm in...
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المؤلف الرئيسي: | |
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التنسيق: | text |
اللغة: | English |
منشور في: |
Institutional Knowledge at Singapore Management University
2015
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الموضوعات: | |
الوصول للمادة أونلاين: | https://ink.library.smu.edu.sg/etd_coll/125 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1125&context=etd_coll |
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