McDonald's and their customers.

An in-depth analysis of McDonald's new marketing strategy - I'm Lovin' It, and the perceptions and satisfactions of consumers towards the company.

محفوظ في:
التفاصيل البيبلوغرافية
المؤلفون الرئيسيون: Loh, Chelsia Qiuxia., Peh, Michelle., Shen, Jane Meimei.
مؤلفون آخرون: Wong, Irene Foong Heng
التنسيق: Final Year Project
منشور في: 2008
الموضوعات:
الوصول للمادة أونلاين:http://hdl.handle.net/10356/9512
الوسوم: إضافة وسم
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المؤسسة: Nanyang Technological University
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spelling sg-ntu-dr.10356-95122023-05-19T03:30:02Z McDonald's and their customers. Loh, Chelsia Qiuxia. Peh, Michelle. Shen, Jane Meimei. Wong, Irene Foong Heng Nanyang Business School DRNTU::Business::Marketing An in-depth analysis of McDonald's new marketing strategy - I'm Lovin' It, and the perceptions and satisfactions of consumers towards the company. 2008-09-24T07:33:11Z 2008-09-24T07:33:11Z 2004 2004 Final Year Project (FYP) http://hdl.handle.net/10356/9512 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Marketing
spellingShingle DRNTU::Business::Marketing
Loh, Chelsia Qiuxia.
Peh, Michelle.
Shen, Jane Meimei.
McDonald's and their customers.
description An in-depth analysis of McDonald's new marketing strategy - I'm Lovin' It, and the perceptions and satisfactions of consumers towards the company.
author2 Wong, Irene Foong Heng
author_facet Wong, Irene Foong Heng
Loh, Chelsia Qiuxia.
Peh, Michelle.
Shen, Jane Meimei.
format Final Year Project
author Loh, Chelsia Qiuxia.
Peh, Michelle.
Shen, Jane Meimei.
author_sort Loh, Chelsia Qiuxia.
title McDonald's and their customers.
title_short McDonald's and their customers.
title_full McDonald's and their customers.
title_fullStr McDonald's and their customers.
title_full_unstemmed McDonald's and their customers.
title_sort mcdonald's and their customers.
publishDate 2008
url http://hdl.handle.net/10356/9512
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