APA Citation

Ng, Y. Y., Tan, M. K., & Li, M. Z. (2008). Failure of dotcoms: A marketing mix perspective.

Chicago Style Citation

Ng, Yang Yee., Meow Kheng Tan, and Michael Zhi-Feng Li. Failure of Dotcoms: A Marketing Mix Perspective. 2008.

MLA Citation

Ng, Yang Yee., Meow Kheng Tan, and Michael Zhi-Feng Li. Failure of Dotcoms: A Marketing Mix Perspective. 2008.

Warning: These citations may not always be 100% accurate.