Start cleaning, stop infecting : a communication campaign to promote proper hand hygiene practices among hospital visitors

• Main Authors: Gn, Ashley, Leong, Carmen Jia Min, Huzaifah Mustaffa, Tan, Tricia Rhonda Hui Ting
• 其他作者: Ferdinand de Bakker
• 格式: Final Year Project
• 語言: English
• 出版: 2018
• 主題: DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
• 在線閱讀: http://hdl.handle.net/10356/73559

This paper presents ‘Start Cleaning, Stop Infecting’, a communication campaign to educate visitors in Singapore General Hospital (SGH) on proper hand hygiene practices, initiated by four final-year students from Wee Kim Wee School of Communication and Information, Nanyang Technological University. T...