Globalised Singapore brand : a study on Singapore Changi Airport's competitiveness.

In the dynamic aviation industry, airports are continually implementing new strategies to strengthen their position as an air hub. With major trends such as deregulation and the rise of Low-Cost Carriers (LCCs) changing the aviation industry landscape, it is imperative for airports to adapt quickly...

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書目詳細資料
Main Authors:	Chu, Marvin Puay Kiat., Tan, Wan Ling., Ho, Mei Xian.
其他作者:	Wan Chew Yoong
格式:	Final Year Project
語言:	English
出版:	2010
主題:	DRNTU::Business::International business::International competition
在線閱讀:	http://hdl.handle.net/10356/35528
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!

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