To wine or not to wine? A scientometric approach to 65+ years of wine preference and selection studies

• المؤلفون الرئيسيون: Carollo, Alessandro, Fong, Seraphina, Gabrieli, Giulio, Mulatti, Claudio, Esposito, Gianluca
• مؤلفون آخرون: School of Social Sciences
• التنسيق: مقال
• اللغة: English
• منشور في: 2022
• الموضوعات: Social sciences; Social sciences::Psychology; Wine Preference; Wine Selection; Scientometric; Systematic Review; CiteSpace; Document Co-Citation Analysis
• الوصول للمادة أونلاين: https://hdl.handle.net/10356/163048

Purpose: Among the growing interest towards market segmentation and targeted marketing, the current study adopted a scientometric approach to examine the literature on wine selection and preferences. The current review specifically attempts to shed light on the research that explores the determinant...