The study of part time domestic help business in Singapore : examining the effects of service quality, western culture and word-of-mouth on the expatriate market.

• المؤلفون الرئيسيون: Goh, Yvonne Yuxian., Siau, Janice Hui Fang., Ng, Chong Ming.
• مؤلفون آخرون: Choo Wee Ee Clive
• التنسيق: Final Year Project
• اللغة: English
• منشور في: 2009
• الموضوعات: DRNTU::Business::Industries and labor
• الوصول للمادة أونلاين: http://hdl.handle.net/10356/15295
• المؤسسة: Nanyang Technological University

With increasing affluence and a more hectic lifestyle, people are viewing doing housework negatively. For those who are able to afford, they willingly fork out money to employ domestic help for their household. The trend of employing domestic help is even more strongly reflected among the expatriate...