Perception of undergraduate Filipina non-consumers towards soft-sell testimonials in skin care advertisements.

ABSTRACT see Upload (COM 572 2017)

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Bibliographic Details
Main Author: Sarte, Jenalyn P.
Format: Theses and Dissertations NonPeerReviewed
Published: 2017
Subjects:
Online Access:http://thesis.dlsud.edu.ph/6489/1/COM%20572%202017.pdf
http://thesis.dlsud.edu.ph/6489/2/SarteJP.pdf
http://thesis.dlsud.edu.ph/6489/
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