STRATEGI PERUSAHAAN UNTUK MEMPERTAHANKAN PELANGGAN HIGH END MARKET DENGAN MENGGABUNGKAN ANALISIS SWOT, BSC, DAN SENI PERANG SUN TZU KE DALAM QFD

• المؤلفون الرئيسيون: , Fidya Savitri, S. T, , John Suprihanto
• التنسيق: Theses and Dissertations NonPeerReviewed
• منشور في: [Yogyakarta] : Universitas Gadjah Mada 2011
• الموضوعات: ETD
• الوصول للمادة أونلاين: https://repository.ugm.ac.id/89820/; http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=51077

Competitive climate in the business environment and telecommunications industries, has spurred the telecommunications operators vying with each other to provide best service to customers, especially enterprise-class customers (enterprise), the incoming group of High-End Market (HEM). They need a lot...