Consumers' perception on brand personality of non-Asian Brands, Asian Brands, and the effect on intention to buy

Saved in:

Bibliographic Details
Main Authors:	, MAHANANI, Nurul Ken, , Prof.Dr. Basu Swastha Dharmmesta, MBA
Format:	Theses and Dissertations NonPeerReviewed
Published:	[Yogyakarta] : Universitas Gadjah Mada 2003
Subjects:	ETD
Online Access:	https://repository.ugm.ac.id/49097/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=9962
Tags:	Add Tag No Tags, Be the first to tag this record!
Institution:	Universitas Gadjah Mada

id	id-ugm-repo.49097
record_format	dspace
spelling	id-ugm-repo.490972014-08-20T05:23:04Z https://repository.ugm.ac.id/49097/ Consumers' perception on brand personality of non-Asian Brands, Asian Brands, and the effect on intention to buy , MAHANANI, Nurul Ken , Prof.Dr. Basu Swastha Dharmmesta, MBA ETD [Yogyakarta] : Universitas Gadjah Mada 2003 Thesis NonPeerReviewed , MAHANANI, Nurul Ken and , Prof.Dr. Basu Swastha Dharmmesta, MBA (2003) Consumers' perception on brand personality of non-Asian Brands, Asian Brands, and the effect on intention to buy. UNSPECIFIED thesis, UNSPECIFIED. http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=9962
institution	Universitas Gadjah Mada
building	UGM Library
country	Indonesia
collection	Repository Civitas UGM
topic	ETD
spellingShingle	ETD , MAHANANI, Nurul Ken , Prof.Dr. Basu Swastha Dharmmesta, MBA Consumers' perception on brand personality of non-Asian Brands, Asian Brands, and the effect on intention to buy
format	Theses and Dissertations NonPeerReviewed
author	, MAHANANI, Nurul Ken , Prof.Dr. Basu Swastha Dharmmesta, MBA
author_facet	, MAHANANI, Nurul Ken , Prof.Dr. Basu Swastha Dharmmesta, MBA
author_sort	, MAHANANI, Nurul Ken
title	Consumers' perception on brand personality of non-Asian Brands, Asian Brands, and the effect on intention to buy
title_short	Consumers' perception on brand personality of non-Asian Brands, Asian Brands, and the effect on intention to buy
title_full	Consumers' perception on brand personality of non-Asian Brands, Asian Brands, and the effect on intention to buy
title_fullStr	Consumers' perception on brand personality of non-Asian Brands, Asian Brands, and the effect on intention to buy
title_full_unstemmed	Consumers' perception on brand personality of non-Asian Brands, Asian Brands, and the effect on intention to buy
title_sort	consumers' perception on brand personality of non-asian brands, asian brands, and the effect on intention to buy
publisher	[Yogyakarta] : Universitas Gadjah Mada
publishDate	2003
url	https://repository.ugm.ac.id/49097/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=9962
_version_	1681221336638160896

Consumers' perception on brand personality of non-Asian Brands, Asian Brands, and the effect on intention to buy

Similar Items