Analysis of Marketing Strategy at Nagoyaramen

Nagoyaramen is a franchise ramen restaurant. Nagoyaramen was switching business location, so they needed information about target and market segments which would affect the marketing strategy. The purpose of the study was (1) Analyzing and defining market segments of Nagoyaramen. (2) Formulating...

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Main Authors: Norsita, Diklusari Isnarosi, Hardiyanti, Ratih
格式: Article PeerReviewed
語言:English
出版: APTA (Asosiasi Profesi Teknologi Agroindustri) 2014
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在線閱讀:https://repository.ugm.ac.id/135852/1/SIAP%20CETAK%20JURNAL%20APTA%20Volume%203%20Issue%202%20%282014%29.pdf
https://repository.ugm.ac.id/135852/
http://www.apta.or.id/
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