ASPEK BAURAN PEMASARAN YANG MEMPENGARUHI KEPUTUSAN UNTUK MEMILIH STUDI DI MM UGM-KAMPUS DOMISILI JAKARTA
This study aims to analyze to analyze the influence factors of marketing mix (product, price, promotion, place, people, process, and physical evidence) against the decision to choose studies at MM UGM - campus residence in Jakarta. The method of analysis used to support the proposed hypothesis is mu...
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| Main Authors: | , |
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| Format: | Theses and Dissertations NonPeerReviewed |
| Published: |
[Yogyakarta] : Universitas Gadjah Mada
2014
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| Subjects: | |
| Online Access: | https://repository.ugm.ac.id/133445/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=74114 |
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| Institution: | Universitas Gadjah Mada |