Increasing Electronic Word-of-Mouth Activities through Self-Congruity and Tourist Values

• Main Authors: Sukaris, Sri Hartini, Dien Mardhiyah
• 格式: Article PeerReviewed
• 語言: English; Indonesian; English
• 出版: Primrose Hall Publishing Group 2019
• 主題: H Social Sciences; HD5701-6000.9 Labor market. Labor supply. Labor demand; HF Commerce; HF5410-5417.5 Marketing. Distribution of products
• 在線閱讀: http://repository.unair.ac.id/105812/1/Sri%20Hartini_Karil%2003_Increasing%20Electronic.pdf; http://repository.unair.ac.id/105812/2/Sri%20Hartini_Peer%20Review%20003.pdf; http://repository.unair.ac.id/105812/3/Sri%20Hartini_Similarity%2003-Increasing%20Electronic.pdf; http://repository.unair.ac.id/105812/; https://www.ijicc.net/index.php/ijicc-editions/2019/132-vol-9-iss-10

The management of tourist destinations in the digital era must optimize resources and benefit from the development of digital technology, so that only tourist destinations that are suitable and provide the best value for tourists are recommended by electronic media. This research investigates the im...