PROPOSED SOCIAL MEDIA STRATEGY FOR NEW LINE PRODUCT IN BRAND (STUDY CASE : NVNA GLOW)
NVNA Glow is the latest product line issued by NVNA which focuses on bath gloves using premium materials, namely silk, which is made of 100% plant-based silk yarn. The business started in January 2018, but for NVNA Glow began to market its products on October 19, 2020, using social media and online...
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المؤلف الرئيسي: | |
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التنسيق: | Theses |
اللغة: | Indonesia |
الموضوعات: | |
الوصول للمادة أونلاين: | https://digilib.itb.ac.id/gdl/view/67810 |
الوسوم: |
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المؤسسة: | Institut Teknologi Bandung |
اللغة: | Indonesia |