USAGE INTENTION OF INDONESIAN GENERATION Z TOWARDS RETURNABLE CONTAINER

This research aims to study the intention to use returnable container by Indonesian generation z’s college students. With the help of the grand theory on human behavior, Theory of Planned Behavior is used as the core framework of this research to predict the intention. This study helps to find the...

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書目詳細資料
主要作者: Dahlia Firdaus, Albriancy
格式: Final Project
語言:Indonesia
在線閱讀:https://digilib.itb.ac.id/gdl/view/49530
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機構: Institut Teknologi Bandung
語言: Indonesia