การประยุกต์ระบบบริหารผลการดำเนินงานสำหรับผู้ประกอบการขนส่งสินค้าด้วยรถบรรทุก

• Main Author: นันญธพร ห้วยผัด
• Other Authors: สมพงษ์ ศิริโสภณศิลป์
• Format: Theses and Dissertations
• Language: Thai
• Published: จุฬาลงกรณ์มหาวิทยาลัย 2008
• Subjects: การขนส่งสินค้า; การขนส่งด้วยรถบรรทุก; Commercial products > Transportation; Shipment of goods; Trucking
• Online Access: https://digiverse.chula.ac.th/Info/item/dc:57274
• Institution: Chulalongkorn University

The purpose of this study consists of 3 main purposes: 1) To study and design key performance indicators suitable for trucking management, 2) To collect and analyze the data required by the designed performance management system 3) To evaluate the efficiency of performance management system and to suggest future improvements for the system. The balanced scorecard theory and the principles of internal and external effectiveness evaluation were applied to identify relevant Key Performance Indicators including 1) financial indicators, 2) customer indicators, 3) internal process indicators and 4) learning and growth indicators. The process for collecting the needed data was then designed. Finally, the actual field data form a case-study company is collected form November 2008 to January 2009 to explore the validity of the designed system. The result of this study shows that the implementation the system to evaluate the performance of the case company has reached an early stage of success. The system provides a framework for the company to collect relevant information in a systematic fashion, allowing the company to effectively track its basic performance. Moreover, the management of this company has developed the appreciation for the importance of the system for tracking and improving company performance in the long term. Nevertheless, more works are further needed to improve the efficiency of the data collection process, to educate personnel to have a better understanding of the performance system and the associated key performance indicators, to motivate personnel to input accurate data into system, and to set up a team to regularly assemble the needed key performance indicators.