Dynamics of Technology Roadmapping (TRM) implementation

To achieve a sustainable competitive advantage, organizations apply Technology Roadmapping (TRM) as an effective tool to link technology into business strategies. The overall objective for today's business is to strengthen their core competencies and their adaptability to business dynamics. Cri...

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Bibliographic Details
Main Authors: Nathasit Gerdsri, Ronald S. Vatananan
Other Authors: Mahidol University
Format: Conference or Workshop Item
Published: 2018
Subjects:
Online Access:https://repository.li.mahidol.ac.th/handle/123456789/24295
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