Crisis leadership: When should the CEO step up?

• Main Authors: LUCERO, Marela, TAN, Alywin Teng Kwang, PANG, Augustine
• 格式: text
• 語言: English
• 出版: Institutional Knowledge at Singapore Management University 2009
• 主題: Business and Corporate Communications; Organizational Behavior and Theory
• 在線閱讀: https://ink.library.smu.edu.sg/lkcsb_research/6044; https://ink.library.smu.edu.sg/context/lkcsb_research/article/7043/viewcontent/Crisis_leadership_When_should_the_CEO_step_up__1_.pdf
• 機構: Singapore Management University

Purpose – One explicit leadership role the chief executive officer (CEO) can play during crisis is to assume the role of being the organization's spokesperson. What remains unclear is at what point of the crisis should the CEO step up and how does that impact crisis communication? The purpose o...