Control techniques: Change management for company growth

• Main Authors: TAN, Hwee Hoon, RAO-KACHROO, Mahima, Lim, Wee-Kiat, DE GUZMAN, Randy
• Format: text
• Language: English
• Published: Institutional Knowledge at Singapore Management University 2025
• Subjects: Employee performance management; change management; organizational culture; change agents; growth strategy; hiring strategy; employee training; sales; strategy execution; Organizational Behavior and Theory; Organization Development
• Online Access: https://ink.library.smu.edu.sg/cases_coll_all/517; https://cmp-shop.smu.edu.sg/products/control-techniques-change-management-for-company-growth?variant=42627002826794

Established in 1973, Control Techniques (CT) manufactured drives, devices that controlled the speed and direction of motors. In 2017, it was acquired by Japanese motors company Nidec Corporation (Nidec). Nidec aimed to be “the world’s number one for everything that spins and moves”, and had ambitiou...