Media war : the case of MediaCorp Singapore and Singapore Press Holdings.

• المؤلفون الرئيسيون: Lee, Shwu Ling., Shang, Shaoyu., Tay, Diana Wee Ling.
• مؤلفون آخرون: Li, Michael Zhi-Feng
• التنسيق: Final Year Project
• منشور في: 2008
• الموضوعات: DRNTU::Business::Industries and labor
• الوصول للمادة أونلاين: http://hdl.handle.net/10356/9741
• المؤسسة: Nanyang Technological University

This project details the development in the Singapore media scene, particularly from year 2000-2004. The strategic interactions of the two media players are anlaysed using Game Theory to understand their decision- making processes.