Exploratory study on sustainability of no frills airlines in Singapore

• المؤلفون الرئيسيون: Lin, Chuyan, See, Boon Leng, Yan, Kexin
• مؤلفون آخرون: Kim, Changsu
• التنسيق: Final Year Project
• منشور في: 2008
• الموضوعات: DRNTU::Business::Industries and labor
• الوصول للمادة أونلاين: http://hdl.handle.net/10356/9361
• المؤسسة: Nanyang Technological University

In light of the emergence of No Frills airlines in Southeast Asia, our study aims to explore the sustainability of No Frills airlines in Singapore over the long run, in terms of availability of market demand and ability to adopt cost leadership positions.