Marketing strategy for Dubai mall
The project attempted to establish the Dubai Mall's marketing strategy and analyse whether the strategy will be successful. In this report we will review some of the best practices in retail industry, and information will be gathered from the publications and internet web sites. We will also ga...
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Main Authors: | , , , |
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其他作者: | |
格式: | Theses and Dissertations |
出版: |
2008
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主題: | |
在線閱讀: | http://hdl.handle.net/10356/7853 |
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機構: | Nanyang Technological University |