Maintaining competitiveness in the Shanghai hotel industry: a case study on International Pudong Shanghai.

In conjunction with the business landscape of the tourism industry in today's China, this paper examines the SIP strategies of one such player in the Shanghai hotel industry - InterContinental Pudong Shanghai.

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書目詳細資料
Main Authors: Le, Thi Ngoc Anh., Li, Janet Chun Jiang., Lim, Hilary Lay Keng., Tng, Grace Ming Li.
其他作者: Xia, Yang
格式: Theses and Dissertations
出版: 2008
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在線閱讀:http://hdl.handle.net/10356/7436
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