Strategies for sustaining business vitality in international wholesale and retail trade : the case of a small company in Singapore

• المؤلفون الرئيسيون: Avni Dhanvantry Shah, Wang, Shu Li, Lim, Stefanie Qinwen
• مؤلفون آخرون: Nanyang Business School
• التنسيق: Final Year Project
• اللغة: English
• منشور في: 2010
• الموضوعات: DRNTU::Business::Management::Strategy
• الوصول للمادة أونلاين: http://hdl.handle.net/10356/35536

The wholesale and retail trade is an important contributor to Singapore’s GDP. Small medium enterprises (SMEs) in this industry make up 32% of the total SMEs in Singapore. However, the large number of cessations of companies in the wholesale and retail trade attests to the importance of understandin...