Boey, D. M. L., Sim, G. S. Y., & Lee, W. P. (2008). Think you don't need one? Revitalising the Sheraton Butler: A brand revival strategy for a 5-star hotel.
Chicago Style CitationBoey, Dylan Ming Lon., Glenys Su Yin Sim, and Wai Peng Lee. Think You Don't Need One? Revitalising the Sheraton Butler: A Brand Revival Strategy for a 5-star Hotel. 2008.
MLA CitationBoey, Dylan Ming Lon., Glenys Su Yin Sim, and Wai Peng Lee. Think You Don't Need One? Revitalising the Sheraton Butler: A Brand Revival Strategy for a 5-star Hotel. 2008.
Warning: These citations may not always be 100% accurate.