APA Citation

Neo, S. S., Tan, L. N., Tan, C. Y. L., & Erramilli, M. K. (2008). Retail bank marketing: A case study analysis of DBS bank.

Chicago Style Citation

Neo, Shan Shan, Li Na Tan, Cynthia Yen Ling Tan, and Murali Krishna Erramilli. Retail Bank Marketing: A Case Study Analysis of DBS Bank. 2008.

MLA Citation

Neo, Shan Shan, Li Na Tan, Cynthia Yen Ling Tan, and Murali Krishna Erramilli. Retail Bank Marketing: A Case Study Analysis of DBS Bank. 2008.

Warning: These citations may not always be 100% accurate.