The strategic interplay between the low-cost carrier industry and Singapore's Integrated Resorts

• المؤلفون الرئيسيون: Choo, Suling, Ding, Zhi Xin, Su, Meishuang
• مؤلفون آخرون: Li, Michael Zhi-Feng
• التنسيق: Final Year Project
• منشور في: 2008
• الموضوعات: DRNTU::Business::Industries and labor
• الوصول للمادة أونلاين: http://hdl.handle.net/10356/10309
• المؤسسة: Nanyang Technological University

This paper seeks to explore in-depth the interdisciplinary relationship between the Low Cost Carriers (LCCs) and the proposed Integrated Resorts (IRs), highlighting insights and recommendations to boost regional market share and tourism expenditure of Singapore. The discussion is based on data extra...