Brand recognition and brand recall of selected McDonald's local television advertisements.

• المؤلف الرئيسي: Red, Briant L.
• التنسيق: Theses and Dissertations NonPeerReviewed
• منشور في: 2017
• الموضوعات: PN1990 Broadcasting; PN1993 Motion Pictures
• الوصول للمادة أونلاين: http://thesis.dlsud.edu.ph/6479/1/COM%20562%202017.pdf; http://thesis.dlsud.edu.ph/6479/2/RedBL.pdf; http://thesis.dlsud.edu.ph/6479/
• المؤسسة: De La Salle University

ABSTRACT see Upload (COM 562 2017)