APA Citation

Acosta, P., Kim, N., Melzer, I., Mendoza, R. U., & Thelen, N. (2011). Business and human development in the base of the pyramid: Exploring challenges and opportunities with market heat maps. Archīum Ateneo.

Chicago Style Citation

Acosta, Pablo, Namsuk Kim, Illana Melzer, Ronald U. Mendoza, and Nina Thelen. Business and Human Development in the Base of the Pyramid: Exploring Challenges and Opportunities With Market Heat Maps. Archīum Ateneo, 2011.

MLA Citation

Acosta, Pablo, et al. Business and Human Development in the Base of the Pyramid: Exploring Challenges and Opportunities With Market Heat Maps. Archīum Ateneo, 2011.

Warning: These citations may not always be 100% accurate.