A study on the in-store retail attributes of select establishments in the apparel retailing industry

• Main Authors: Garcia, Eunice, Gonzales, Genevieve, Perez, Mariane Lourdes, Yu, Anne Bernadette
• 格式: text
• 語言: English
• 出版: Animo Repository 2006
• 在線閱讀: https://animorepository.dlsu.edu.ph/etd_bachelors/17420
• 機構: De La Salle University

This study aims to determine the in-store attributes Arrow, Theme, Mossimo, JAG, and Pink Soda employ, the strategies that influenced these decisions, and subsequent areas for improvement. In-store attributes included in this study are (1) Store Environment, (2) Product Selection and Availability, (...